Top 5 tips for increasing adsense earnings (without increasing traffic)

have spent a long time trying to improve the advertising earnings on my websites and I have managed to go from a couple of dollars a month to 3 figures in a relatively short time, without increasing the amount of visitors to my site.
The tips I am about to tell you are what worked for me, but I encourage you to try different things as each site is unique.

1. Colour and Position
This is probably the optimization which is mentioned most regularly, but it’s for good reason. You really should experiment with different ad positions and different colour combinations. Each time you make a change leave the ads for a week and see how your earnings alter. Make a note of what works and then try something new. I was always sceptical when I read these comments before but since I have started playing with positioning my adsense revenue has multiplied by 4 times (crazy but true). Personally I’ve found that blending ads into the site works very well but it’s not the only way and you should try all the combinations you can think of.

2. Different date, different adverts
This is one of my favourites and I intend to write a post on how to do this next week, for now I will stick to the what and why.
In simple terms, the older the page the more ads you show.
Despite the fact that I have advertising, I don’t actually like it. I have 0 to very few adverts on new posts, and increase the ads on older ones. This isn’t so obvious here on Binary Moon, but on Binary Joy I have gone a little crazy - but there is a method to my madness. The theory is that older posts will be more appealing to search engines, and visitors who come from search engines are more likely to click on ads. Another side effect is that I “reward” regular visitors by not annoying them with adverts, so I feel this is a good compromise.

3. Content Targeting
This one is a very simple change and is ridiculously straight forward to implement. Google have a simple comment tag that you can place around your primary content, and this is what your ads will be targeted to.

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Key page content here

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The idea is that you place these comments around your core page content. That is, the content which is mostly text, and which best reflects the content of your site. On a blog this will generally be the main post content. The reason you do this is so that the adverts don’t target irrelevant content such as the links in your sidebar.
You can also add regions you want Google to ignore. I haven’t used these myself but they are something I intend to try in the not too distant future. You can read more on the section targeting page of the Google Adsense help.

4. Referrals
Google Referrals don’t make me a huge amount of money, but I like to include them on all my sites. Currently I only use one referral package and it only displays in Internet Explorer on the PC. It’s for the Firefox browser, and earns me roughly a dollar for every new install I generate. Some sneaky css removes the ad for Firefox users so that they don’t get pestered with unnecessary adverts.
To do the show/ hide css on your refferal code all I do is have a div with my referral button in it, which I hide. I then use conditional css comments to load some css to display the advert in IE.
I’ve put together a simple example of what I mean below. Just copy and paste the code below into a new htm document and then view it in IE and Firefox. In IE you will see the ad block at the top of the page, in Firefox is “magically” disappears.

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Stick your advert in here

Ad test

Some page content

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5. SEO and Content
I get about 75% of my traffic from search engines and, in my opinion, search engine visitors are the ones most likely to click on adverts, far more so than the regular visitors (which ties into the date based adverts above). Search engine visitors are on a journey to find some information, if they can’t find what they want on my site then they might as well find it on one of my advertisers sites, and that’s the good thing about contextual advertising - the ads are relevant to my readers.

Top 10 AdSense tips

As you all already know, the only way to monetize your site/blog is by putting adsense, nowadays there are many adsense program namely AdBrite and Bidvertiser for example. But what i would like to tell you is the tips how to put your adsense correctly, there are 10 adsense tips in total, so here they are:#1: Find your keywordsBefore serving ads on a web page, check its keyword density. A free and advanced tool for finding the most prominent keywords in a page can be found here: SEO Density Analyzer. Copy the most important keywords to a text file ([web page name]-adsense-keywords.txt).#2: Improve your keywordsGet keyword suggestions from Overture Search Inventory and from Google AdWords Sandbox. Get new keywords that can help you improve your ad relevance. Enter the keywords from [web page name]-adsense-keywords.txt and save the suggestions to [web page name]-adsense-suggestions.txt.#3: Keep your website focused on a themeUse the keyword suggestions to enhance your web pages and to build theme-based content. And also try to get your keywords into the anchor text of your incoming links as much as possible. Don't forget that Google AdSense is keyword-targeted advertising: Google AdSense bases its advert topics on your websites content, this means that content-rich websites of a popular topic should attract a large amount of ads.#4: Write a new page every dayOne of the best tips is to add a new page to your web site every day. The more content you have, the more visitors you will get. Put an Adsense unit on each and every content page of your site. But where? You will find more about that from the next AdSense tips.#5: Choose the right AdSense formatWider formats are successful because the ads are compact, easy to read and are complementary to the content. The top three AdSense formats are:336x280 large rectangle300x250 medium rectangle160x600 wide skyscraperAnother successful format is the 468x15 horizontal ad links, that can be placed under your navigation bar.#6: Color tipsWhen creating your Google AdSense ads it is recommended to use the color scheme and style of your website so that the ads blend in well. Ads without background color and borders perfom better than ads within borders with background color.Create a custom AdSense palette:border color = background color of your web sitebackground color = background color of your web sitelink color = blue, color of your linksurl color = black, #999999text color = black, #333333, color of your main contentYou can also rotate your color palette: select multiple color palettes that blend with your site to create variety.#7: Position tipsVisitors tend to look at the big headlines to see if your page is worth reading. If you get them interested, they will read the text and look for your navigation links.Place the AdSense ads in a prominent place around the top/left part of your page or under your headlines, where your visitors are most likely to look at.If you have an article page with a long body of text, the bottom of that article is a good place for AdSense ads because your visitors read the text and then they want more resources.#8: Increase the number of ads, but not too muchIf you have a lot of text on a page, use multiple AdSense units. You can use up to three AdSense units on a page, two AdSense search boxes and one unit of ad links.Link units allow the user to refine what they're interested in. So if they may not be interested in specific ads on your page, they might be interested in a particular topic, and by clicking on a link unit and a link in the link unit, they'll be able to specify that they're interested in that specific topic and get a lot more options and variety on the ads that might appear.AdSense for Search allows visitors to search Google.com or your sites (up to 3 domains). You earn money whenever they click on the ads that come up on the search results. If you click the Open search results in a new browser window checkbox in the AdSense for Search settings, you won't lose your visitors.#9: Preview Google adsYou can find out what ads will be served by Google AdSense if you install Google AdSense Preview Tool, a very simple tool available only for Internet Explorer 6.0. Click to advertiser sites without generating invalid clicks, and easily add their URLs to your URL filter list. Because AdSense uses geo-targeting, Google serves different ads for other countries. Instead of faking your IP or travelling abroad to test your ads, use this AdSense tool to see what ads see your visitors from France, Germany or other countries.There may be no Google AdSense ads available for your webpage, so Googlw will display Public Service Ads. You can hide them using alternate colors or images. Make sure you include the image in a simple html file as a link (use target="_top"). The image size should be the same as the dimension of AdSense units. In the alternate url box, enter the absolute url of the html file.Read more about alternate ads.#10: What not to doDon't click on your own adsDon't ask others to click on your Google adsDon't manually change AdSense codeDon't place Google ads on sites that include prohibited content (e.g.: adult sites)Don't employ cloaking, hidden text or farm linksDon't use AdSense ads on the same page with similar ads (e.g.: Yahoo Publisher Network)I found out that all these tips have been shared in many forum/site, so i'm gonna give you a little of my resource